provided by Tiombe Hurd:
Presentation by Vin Lananna:
- USATF membership is currently at 130,000. He wants to grow it to 1 million over the next 3-4 years.
- To increase membership, we have to provide value to the membership. Think “Why would people want to join USATF?”
- There needs to be improvement of communication….not only via the website, but also via the volunteer sector, the national office, and the Board.
- His Listening Tour notes will be posted to the website soon.
- Associations that have less than $40K in their accounts and have financial challenges sending delegates to the Annual Meeting can request funding up to $20,000.
- Website and financial system attacks: No personal information or club data was compromised.
- AAU Poaching of USATF Dates: Both AAU and USATF have assigned meet dates to avoid conflicts. Do not schedule events that will conflict with each other.
Strategies for Funding Affordable Facilities:
- Partner with schools and Parks & Recreation Departments.
- Ask for the ‘not-for-profit’ rental cost.
- Let the facilities know that your athletes are insured because they are USATF members.
- One association rep suggested that USATF create an official tri-fold flyer that explains who USATF and its associations are so that it makes it easier to approach venues when trying to plan events. They need something official-looking. You can’t just show them the Year In Review video because the music is licensed and the images are not signed off on.
- Associations should have to sign off on or give feedback when there are National Championship bids in their area (in cases when the local organizing committee is not the association). Some bids are being presented without the input of the local USATF association. If something goes wrong at the meet, the association gets the bad wrap and that’s not fair.
- USATF tells the associations last minute about coaching education courses being held in their areas, but USATF expects the association to advertise the course by asking them to send the information to everyone in their membership database.
- Association board members should use their legacy e-mail accounts provided by USATF, not their personal e-mail addresses.
- USATF has outstanding receivables due from associations (per Desiree Freidman).
Tiombé asked the audience to come speak with her if they had any issues that affect the athletes directly:
- One association representative from Oregon said that her area has new zip codes (just as some cities run out of phone numbers and need to create new area codes). When USATF does not update its system to include new zip codes across the country, whenever someone from a new zip code registers to become of USATF member, their membership automatically defaults to the national office instead of the appropriate association. So some associations do not have an accurate account of who their members are. Parents of young athletes have called the association asking if they have received the proof of age information, but the association can’t even pull up the athlete’s data because it does not show up in their database due to the zip code discrepancy. And do they not get financial credit for that member’s membership fee?
- An association representative from Maine said that the Ten-Year Athlete list that USATF sends him is not accurate. For example, the list he received this year did not include a couple of athletes that were on the 2017 World Championships team. He would like to invite some of his local athletes to be delegates and attend the Annual Meeting, but he does not know how to get in touch with them when the list is incorrect.
- One association representative from New Jersey suggested that USATF have special credentials/badges for the athletes that attend the Annual Meeting. He said it would be nice to recognize them when you walk by them in the hallway or are standing next to them in the elevator. People look very different sometimes when you see them on tv competing versus when you see them in person in regular clothing. So it would be nice if the athlete credentials were a different color and listed their event and/or teams they have made.
For the three questions presented above, Tiombé sent an e-mail to Desiree Friedman and Luke Fimreite of USATF’s Constituent Services (cc’ing the association contacts) and asked if they could help the associations resolve these issues. Desiree and Luke were also asked to send Tiombé the contact information of the appropriate person at USATF who she can present the question to about the special athlete badges.